Our Mission
ACCELERATING ELITE DRIVER PERFORMANCE PERFECTED.
Our Story
Founded in 2017 by Kieren Clark, Kokoro Performance was created to redefine elite driver performance with simple, tested techniques, measured development, and outside-of-the-box thinking.
Kieren has over 20 years of experience in motorsport as a driver and a coach, with 15 years dedicated to driver development across multiple disciplines from karting to single-seater and endurance racing.
Applying the same ‘no stone unturned’ strategy to building the best team around him, Kieren has recruited a diverse team of driver coaches to support Kokoro’s athletes with their development.
Inspired by our name, Kokoro’s mission is to work with drivers to bring all elements together so that when they arrive on the grid, 100% of their energy and focus are applied to overcoming the competition, not themselves.
“There are no secrets to success. It is the result of preparation, hard work and learning from failure.”
Colin Powell
Performance Coaching
Your success is our success; that’s why we leave no stone unturned when it comes to driver development.
Partnering with Kokoro provides drivers with a tailored development programme, regular assessments, exclusive access to coaching and training resources, and 24/7 support.
Our Culture
By definition, ‘Kokoro’ encompasses the heart, mind, body, and spirit.
We embrace this all-encompassing theme in our approach, not only towards driver development but also to industry-leading coach training, honest collaboration, and our unparalleled commitment to seeing our drivers succeed.
PIONEER NEW METHODS
THINK OUTSIDE THE BOX
PRIORITISE LONG-TERM GAINS